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Presentation Design – How to get it Right…

Jan 5th, 2021
by Louise.
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Powerpoint presentations are very simple to put together, but outstanding presentation design is extremely hard. Pushed for time, most of us will put together a bunch of slides based on our talk, perhaps illustrating some key points. The versatility of Powerpoint makes this easy – too easy. Thanks to the user-friendliness of the product, you can very quickly build up slides with text, images, audio and video, transitioning to each other with a range of special effects. But that’s not enough. Good sales presentations are more than window-dressing, and if you don’t know what you’re doing your audience will find out pretty fast.

Bad Powerpoint design simply repeats what the audience hears in your spoken presentation. Good design has a narrative: a story that continues through the presentation and that is communicated with conciseness and clarity. The visuals matter, but only in enabling this primary aim. People take in information in different ways, so don’t assume that the slides are an optional extra to the talk you deliver. In many cases these snapshots will be most or all of what a viewer/listener takes away.

This isn’t something that just anyone can do – at least not without training.

If you work in a business of any size, you’ll already understand that. Although you can create your own copy, it’s far more effective to hire a copywriter to do it for you. Anyone can write; not everyone can copywrite (although in smaller organisations they may try). Powerpoint is the same. The problem is that the ease of using the software means there are a lot of dilettantes out there, with unfortunate results. Creating a really killer slideshow is actually quite an art; it’s just that creating a mediocre slideshow is within anyone’s reach – just as writing a lacklustre sales pitch or website landing page is something anyone can do.

If your powerpoint design or your presentation training is letting you down, there are companies who can either do it for you or train someone within your organisation so that they can put together high-quality training presentations. Great Presentation training doesn’t just happen by itself; it is  crafted, just like any other worthwhile product – copy, artwork, software, a website.

As in anything like this, the proof of the pudding should be in the eating, and very quickly. Return on investment is the only meaningful measure of success when hiring a service like this, and you should see it almost straight away in the form of successful bids and convincing presentations.

See  https://www.eyefulpresentations.co.uk/

Sales presentations improved in a few rapid steps

Jan 23rd, 2012
by Louise.
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Taking your sales presentations off your notepad and onto a memorable set of slides can make all the difference to winning or losing a pitch. PowerPoint presentations place your ideas and message centre stage but first and foremost guarantee that you build lasting relationships with clients and customers. This is easy to achieve with shrewd PowerPoint design.

While content and slickness are always vital to a winning pitch, PowerPoint slides allow you to go further. The multifaceted nature of these highly-visual presentations can give your pitch the individual touch necessary to convince and persuade.

Making sure that your focus is tight and sharply targeted is something Powerpoint companies can give guidance on. A impactful delivery is what PowerPoint does best, its series of slides and visuals emphasising directness of communication.

Whatever your situation, PowerPoint will be able to boost your pitch. For those in a last-minute stress, PowerPoint can enhance your presentation to a professional and convincing standard. Scribbled notes are rapidly metamorphosed into smart bullet points.

If you are looking a little further into the future, in the case of the release of a new product, then again PowerPoint can really increase the marketing success of this new product. However multi-dimensional the product may be, you can rest assured PowerPoint will manage to capture it in all its aspects.

PowerPoint presentations, with their flair for tailoring your message, stand out from the crowd. There is no risk your unique and bespoke presentation will vanish into the flood of products out there. Instead, the personal relationship the slides help to build will continue to produce sales returns.

For guidance on how best to format your thoughts in a slide presentation, experienced companies will be more than happy to help. Their knowledge of the area will make sure your presentation maintains boldness in design and coherence in delivery.
Firstly, you will need to decide upon your angle – this is vital to a credible and relevant presentation. Secondly, make sure your pre-written content is working hard enough to get your message across. Thirdly, focused design and your own accompanying delivery will combine to complete a polished and pertinent pitch. Sales success has been shown to be directly related to the use of PowerPoint.

If you are looking to give your sales pitches a boost, Powerpoint presentations are the answer. This method of giving sales presentations is second to none when it comes to persuasive communication. With the PowerPoint design to hand, your marketing will be given a complete makeover, and a competitive advantage.

Please visit http://www.eyefulpresentations.co.uk/ for further information about this topic.

http://www.eyefulpresentations.co.uk/

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Powerpoint presentations are not as simple as they seem

Mar 26th, 2011
by Tony.
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Powerpoint design is extremely simple. Thousands of people use it for sales presentations every week, and some do a reasonable job of it. powerpoint presentations are the industry standard for communicating information in a sales-type meeting, when you are hoping to convince the audience that you have the answer and product for them. Good Powerpoint design, on the other hand – a presentation that does what you want it to and inspires and motivates rather than sends people to sleep – is a different and altogether trickier art.

Powerpoint is incredibly versatile, and has a huge number of features – many of which will not even be apparent to the casual user. These can add real impact to your presentations; on the other hand, poorly used they can detract badly from the message you are trying to get across, and act as a distraction. The best use of Powerpoint is as a support to what you are saying, not as competition, and certainly not as a replacement. It needs to function in such a way as to engage the audience, rather than alienate them or give them an opportunity to switch off from listening to you. (Incidentally, the same goes of any handouts you send round – they need to complement your presentation rather than replace it. There is nothing worse, from the audience’s point of view, of receiving what is essentially the same presentation three times, in forms that barely differ – once on a handout, once on the screen with Powerpoint, and once spoken by you.)

A little training in Powerpoint design can go a long way. Even if it’s just taking you through the basics and showing you how the main functions work – and how they should be used to maximum effect – then it can be worth a fortune in sales later on. Say, for the sake of argument, that the training you receive from a professional organisation or individual makes the difference in a single instance, securing a deal through your superior sales presentations that you would otherwise have missed out on? That’s probably enough to pay for the training costs, several times over, already. Previously, your lacklustre powerpoint presentations might have held you back; now, they are the missing piece you needed to make all the difference. That’s something that’s definitely worth thinking about next time you’re sitting through a tedious sales meeting with one of the worst examples in front of you.

Please visit http://www.eyefulpresentations.co.uk/ for further information about this topic.

http://www.eyefulpresentations.co.uk/

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Telepresence video conferencing can assist your firm

Aug 13th, 2010
by Anna.
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Audio visual conferencing can greatly improve the way in which your company conducts business. The technology behind telepresence video conferencing has come on in leaps and bounds in recent years and is being taken up by more and more companies in many cities around the world. Whereas in the past, video conferencing was poor quality with grainy images and crackly background noise, nowadays you can be confident of receiving high definition pictures and excellent audio quality.

One of the main advantages of such cutting-edge technology is that it has given companies increased flexibility. This enables them to make the most of any opportunities which arise, even if they arise at very short notice. No longer are detailed travel itineraries required when organising meetings; no longer is there extensive downtime whilst senior members of staff undertake expensive journeys for hours to attend a meeting; and no longer is there the stress and difficulty of organising a meeting at the last minute. Now, with the latest generation of high quality conferencing equipment, meetings can be held via video and everyone feels like they are ‘really there’.

For the companies which are already using this technology to interact between different offices and with their customers, there have been appreciable increases in the levels of creativity among staff with concomitant business benefits. This technology has also allowed greater collaboration between members of staff and increased data sharing. This way of holding meetings and conferences has also helped to significantly improve companies’ ecological profiles.

Video conferencing nowadays uses high definition video, surround sound, and graphics sharing. The video can be installed as per your requirements and can be life-sized if desired. Obviously there are many options to ponder when setting up such a system in your offices, but if you are moving premises or renovating then now is the perfect time to investigate its many possibilities further.

Alternatively, this technology can be added to your existing communications networks with minimal disruption. The best companies offering this equipment will advise you on everything from display features to audio enhancements, lighting, acoustics, touch controls, and air conditioning. There are also training, maintenance, and support packages available to ensure that your equipment is kept in excellent working order.

Audio visual conferencing is not simply the future of business working, it is the present. Video conferencing technology has reduced in price and drastically improved in quality to the stage where telepresence video conferencing has become the norm in top businesses.

Please visit http://www.edgevision.co.uk/ for further information about this topic.

http://www.edgevision.co.uk/

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